“A bridge of yarn that connects the present and the future”
that contributes to the creation of the next-generation environment

Our “tu na gi project” received the 2021 Good Design Award (sponsored by Japan Institute of Design Promotion).
This project was highly evaluated as a result of working on a design that harmonizes with the living scene
while pursuing a mechanism that can contribute to environmental protection.
Taking this award as an opportunity, we will work to expand sales of the “tu na gi project”
and actively promote the use of design in manufacturing to improve the brand image.

<Product name>
“Tu na gi project” / pullover

<Product overview>
Zero material loss with the concept of “do not waste anything”.
We launched the “tu na gi project” toward this big goal. “Tuna gi yarn”,
which is regenerated by connecting the remaining yarns one by one,
is one of the methods to reduce the environmental burden.

<Designer>
Hasegawa Corporation, Planning Department Knitting div. Chief Toru Yatsuhashi

<Comments from the designer>
Thank you for this wonderful award.
We are very pleased that our idea of “not wasting anything”
led to our products and was highly evaluated. We would like to continue to deliver wonderful silk unique to Hasegawa corporation to everyone in the world. We would also like to take this opportunity to thank the many people who have contributed to the project.

<Evaluation comments by the Good Design Award Jury>
Creativity and originality lies in the fact that the focus of the company,
which manufactures silk products on a large scale, has been realized as a product
when reducing the amount of waste that leads to environmental protection.
We have developed a technology to tie the remaining yarn smoothly,
and the fabric with a natural shape has been regenerated. In addition,
the combination of colors also gives a sense of design in a coincidence,
and such consideration can be evaluated.
The line of simple clothes also has a certain sense of luxury,
and there are things that appeal to user satisfaction, which is different from simple recycled products.

<Click here for the introduction page on the Good Design Award website>
https://www.g-mark.org/award/describe/51450?token=xBYcqiAUNY