{"id":4962,"date":"2022-09-07T08:37:57","date_gmt":"2022-09-06T23:37:57","guid":{"rendered":"https:\/\/www.hsgwc.co.jp\/en\/?p=4962"},"modified":"2022-09-09T08:40:44","modified_gmt":"2022-09-08T23:40:44","slug":"the-94th-tokyo-international-gift-show-12th-life-x-design","status":"publish","type":"post","link":"https:\/\/www.hsgwc.co.jp\/en\/archives\/4962\/","title":{"rendered":"The 94th Tokyo International Gift Show 12th LIFE \u00d7 DESIGN"},"content":{"rendered":"

We are exhibiting at the above shows from September 7th to 9th, 2022.<\/span><\/p>\n

This is the 4th exhibition since the first exhibition in 2019, and will<\/span>
\nmainly introduce “KOHARU”. We appealed the difference from ordinary<\/span>
\nsilk, and furthermore, we focused on [heat retention and deodorization]<\/span>
\namong the five advantages of silk. In addition, we have prepared a tool<\/span>
\nthat can visually appeal the difference in air content.<\/span><\/p>\n

\u25a0 Background of KOHARU development<\/span>
\nFounded 57 years ago, the long-established silk professional “Hasegawa<\/span>
\ncorporation” provides high-quality, carefully selected silk yarn to<\/span>
\ncountries around the world, and launched its own brand “HASEGAWA” in 2018.<\/span>
\nAt the same time, we launched a project to \u201cdevelop a silk that has<\/span>
\nnever been seen before\u201d and released products using \u201cKOHARU\u201d yarn that<\/span>
\ntook about 6 years to complete.<\/span><\/p>\n

The general image of silk is that it is “smooth, glittering” and cool to<\/span>
\nthe touch, but “KOHARU” products have a premium and soft texture that<\/span>
\noverturns that notion. By raising the yarn itself, when it is knitted,<\/span>
\nit becomes airy and fluffy, making it a soft and warm miraculous silk.<\/span><\/p>\n

At this gift show, we will introduce various products using “KOHARU”. In<\/span>
\naddition, two new salespeople will be added to conduct BtoB sales of<\/span>
\n“KOHARU” products from a fresh perspective.<\/span><\/p>\n

\u25a0 The 94th Tokyo International Gift Show 12th LIFE \u00d7 DESIGN @ Tokyo Big<\/span>
\nSight East Exhibition Hall East 4\/5 Hall East 4-T32-16<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

We are exhibiting at the above shows from September 7th to 9th, 2022. This is the 4th exhibition since the first exhibition in 2019, and will mainly introduce “KOHARU”. We appealed the difference from ordinary silk, and furthermore, we focused on [heat retention and deodorization] among the five advantages of silk. In addition, we have prepared a tool that can visually appeal the difference in air content. \u25a0 Background of KOHARU development Founded 57 years ago, the long-established silk professional … More<\/span><\/p>\n","protected":false},"author":4,"featured_media":4963,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"yoast_head":"\nThe 94th Tokyo International Gift Show 12th LIFE \u00d7 DESIGN - Hasegawa Corporation<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.hsgwc.co.jp\/en\/?p=4962\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The 94th Tokyo International Gift Show 12th LIFE \u00d7 DESIGN - Hasegawa Corporation\" \/>\n<meta property=\"og:description\" content=\"We are exhibiting at the above shows from September 7th to 9th, 2022. This is the 4th exhibition since the first exhibition in 2019, and will mainly introduce “KOHARU”. We appealed the difference from ordinary silk, and furthermore, we focused on [heat retention and deodorization] among the five advantages of silk. In addition, we have prepared a tool that can visually appeal the difference in air content. \u25a0 Background of KOHARU development Founded 57 years ago, the long-established silk professional … More\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.hsgwc.co.jp\/en\/?p=4962\" \/>\n<meta property=\"og:site_name\" content=\"\u82f1\u8a9e\u30b5\u30a4\u30c8\" \/>\n<meta property=\"article:published_time\" content=\"2022-09-06T23:37:57+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-09-08T23:40:44+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"\u798f\u7530\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.hsgwc.co.jp\/en\/#website\",\"url\":\"https:\/\/www.hsgwc.co.jp\/en\/\",\"name\":\"\\u82f1\\u8a9e\\u30b5\\u30a4\\u30c8\",\"description\":\"To deliver HASEGAWA products to customers around the world with feeling thoroughly satisfied.We have been continuing to refine and develop our skills and production technology.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.hsgwc.co.jp\/en\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.hsgwc.co.jp\/en\/?p=4962#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/www.hsgwc.co.jp\/en\/wp-content\/uploads\/sites\/2\/2022\/09\/b9995c56d92261e6a319afca848a34f8-e1662534342739.jpg\",\"contentUrl\":\"https:\/\/www.hsgwc.co.jp\/en\/wp-content\/uploads\/sites\/2\/2022\/09\/b9995c56d92261e6a319afca848a34f8-e1662534342739.jpg\",\"width\":700,\"height\":394},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.hsgwc.co.jp\/en\/?p=4962#webpage\",\"url\":\"https:\/\/www.hsgwc.co.jp\/en\/?p=4962\",\"name\":\"The 94th Tokyo International Gift Show 12th LIFE \\u00d7 DESIGN - Hasegawa Corporation\",\"isPartOf\":{\"@id\":\"https:\/\/www.hsgwc.co.jp\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.hsgwc.co.jp\/en\/?p=4962#primaryimage\"},\"datePublished\":\"2022-09-06T23:37:57+00:00\",\"dateModified\":\"2022-09-08T23:40:44+00:00\",\"author\":{\"@id\":\"https:\/\/www.hsgwc.co.jp\/en\/#\/schema\/person\/8d994559542ec91bb02c295c83980890\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.hsgwc.co.jp\/en\/?p=4962#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.hsgwc.co.jp\/en\/?p=4962\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.hsgwc.co.jp\/en\/?p=4962#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.hsgwc.co.jp\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The 94th Tokyo International Gift Show 12th LIFE \\u00d7 DESIGN\"}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.hsgwc.co.jp\/en\/#\/schema\/person\/8d994559542ec91bb02c295c83980890\",\"name\":\"\\u798f\\u7530\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.hsgwc.co.jp\/en\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/21f44947fdfb430d59ee0e6c5f7a2249?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/21f44947fdfb430d59ee0e6c5f7a2249?s=96&d=mm&r=g\",\"caption\":\"\\u798f\\u7530\"},\"url\":\"https:\/\/www.hsgwc.co.jp\/en\/archives\/author\/fukuda\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The 94th Tokyo International Gift Show 12th LIFE \u00d7 DESIGN - Hasegawa Corporation","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.hsgwc.co.jp\/en\/?p=4962","og_locale":"en_US","og_type":"article","og_title":"The 94th Tokyo International Gift Show 12th LIFE \u00d7 DESIGN - Hasegawa Corporation","og_description":"We are exhibiting at the above shows from September 7th to 9th, 2022. 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